Nitto Tire is driven by passion and innovation. Nitto create tires for those who are enthusiastic about their vehicles. Nitto always strive to anticipate and drive consumer trends by supporting emerging markets before they are mainstream, helping them grow and driving the market forward. Our tire sizing, tread patterns and tire compounds combine modern aesthetics with cutting-edge technology. This technology has helped us create some of the most radical-looking tire designs on the market today.